Right Now Report

In the October Right Now Report, we’re exploring the importance of GEO, the power of knowing your audience’s values and social media updates.

In the September Right Now Report, we’re putting the spotlight on content marketing with updates on how marketing budgets are shifting to prioritize social media, Instagram’s latest features and how a content calendar can set you up for success.

In the July Right Now Report, we’re chatting about how Instagram posts are now available on Google, how to balance AI and consumer trust and ways you can get started with your holiday marketing plans now.

In the June Right Now Report, we’re covering what comes after the event, how (and why) to show your impact and a reminder that even when marketing evolves, its core purpose stays the same. If you’re in the nonprofit space, this edition offers practical ways to stay connected to your community.

In the May Right Now Report, we’re looking at the projected dip in media usage for 2025, how to communicate price increases due to tariffs and what businesses need to know about complying with the FTC’s new rule on fees.

In the April Right Now Report, we’re diving into how loyalty programs can strengthen customer relationships, the ongoing importance of the marketing funnel and how texting could be a powerful tool for reaching your audience.

In the March Right Now Report, we’re exploring the rise of Substack, how to save time through automation and what zero-click searches mean for your SEO strategy.

In the February Right Now Report, we’re looking at how public relations shapes your reputation, how a Google Business Profile helps people find you and the latest social media updates from LinkedIn, Threads, TikTok and Instagram.

In the January Right Now Report, we’re pulling out our crystal ball and looking to the future. We’re always keeping an eye on emerging trends and new marketing insights and the new year is the perfect time to look ahead.

In the December Right Now Report, we dive into strategies for maximizing your content marketing efforts, share the latest updates from Instagram, TikTok, and Bluesky (which is gaining in popularity right now) and offer tips to help you prepare your marketing strategy for 2025.