Spring 2026 Right Now Report
In the Spring 2026 Right Now Report, we’re looking at how AI is reshaping online shopping, the surge of nostalgia messaging and the latest on the TikTok deal.
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May 2025 Right Now Report
In the May Right Now Report, we’re looking at the projected dip in media usage for 2025, how to communicate price increases due to tariffs and what businesses need to know about complying with the FTC’s new rule on fees.
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April 2025 Right Now Report
In the April Right Now Report, we’re diving into how loyalty programs can strengthen customer relationships, the ongoing importance of the marketing funnel and how texting could be a powerful tool for reaching your audience.
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How are you staying connected after your events?
It’s gala season! Hosting events builds a sense of community around your organization and mission, but what happens after the event? How do you continue to foster that connection with your donors and supporters?
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March 2025 Right Now Report
In the March Right Now Report, we’re exploring the rise of Substack, how to save time through automation and what zero-click searches mean for your SEO strategy.
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February Right Now Report
In the February Right Now Report, we’re looking at how public relations shapes your reputation, how a Google Business Profile helps people find you and the latest social media updates from LinkedIn, Threads, TikTok and Instagram.
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Tips to leverage your nonprofit board for your marketing
January often brings new ideas, new goals and new excitement. As you lean into that excitement, it’s a good time to take stock of where your nonprofit’s board fits into your marketing goals. Your marketing efforts will be even stronger if you can engage your board around your plans.
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January Right Now Report
In the January Right Now Report, we’re pulling out our crystal ball and looking to the future. We’re always keeping an eye on emerging trends and new marketing insights and the new year is the perfect time to look ahead.
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December Right Now Report
In the December Right Now Report, we dive into strategies for maximizing your content marketing efforts, share the latest updates from Instagram, TikTok, and Bluesky (which is gaining in popularity right now) and offer tips to help you prepare your marketing strategy for 2025.
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How to create newsworthy press releases for your nonprofit
There are many different factors to define “newsworthiness” and each news outlet has unique parameters to determine what they will share with their audience. While coverage is never guaranteed, asking these questions can help you frame your release in a manner that is more likely to get picked up.
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