In the June Right Now Report, we’re covering what comes after the event, how (and why) to show your impact and a reminder that even when marketing evolves, its core purpose stays the same. If you’re in the nonprofit space, this edition offers practical ways to stay connected to your community.
June Right Now Report Read More »
In the May Right Now Report, we’re looking at the projected dip in media usage for 2025, how to communicate price increases due to tariffs and what businesses need to know about complying with the FTC’s new rule on fees.
May Right Now Report Read More »
In the April Right Now Report, we’re diving into how loyalty programs can strengthen customer relationships, the ongoing importance of the marketing funnel and how texting could be a powerful tool for reaching your audience.
April Right Now Report Read More »
It’s gala season! Hosting events builds a sense of community around your organization and mission, but what happens after the event? How do you continue to foster that connection with your donors and supporters?
How are you staying connected after your events? Read More »
In the March Right Now Report, we’re exploring the rise of Substack, how to save time through automation and what zero-click searches mean for your SEO strategy.
March Right Now Report Read More »
In the February Right Now Report, we’re looking at how public relations shapes your reputation, how a Google Business Profile helps people find you and the latest social media updates from LinkedIn, Threads, TikTok and Instagram.
February Right Now Report Read More »
January often brings new ideas, new goals and new excitement. As you lean into that excitement, it’s a good time to take stock of where your nonprofit’s board fits into your marketing goals. Your marketing efforts will be even stronger if you can engage your board around your plans.
Tips to leverage your nonprofit board for your marketing Read More »
In the January Right Now Report, we’re pulling out our crystal ball and looking to the future. We’re always keeping an eye on emerging trends and new marketing insights and the new year is the perfect time to look ahead.
January Right Now Report Read More »
In the December Right Now Report, we dive into strategies for maximizing your content marketing efforts, share the latest updates from Instagram, TikTok, and Bluesky (which is gaining in popularity right now) and offer tips to help you prepare your marketing strategy for 2025.
December Right Now Report Read More »
There are many different factors to define “newsworthiness” and each news outlet has unique parameters to determine what they will share with their audience. While coverage is never guaranteed, asking these questions can help you frame your release in a manner that is more likely to get picked up.
How to create newsworthy press releases for your nonprofit Read More »